German car firm Mercedes-Benz has launched a new fully-interactive showroom brochure app which is available on iTunes.
Mercedes-Benz UK is adapting to new technologies been by releasing a new iPad app with all brochure and price list content available for customers to browse.
The new iPad Mercedes-Benz C-Class Coupé brochure app lets users experiment with the different models, allowing them to mix and match all interior and exterior styling while comparing features between available trim lines. In addition, it includes ten interactive features including Retailer locator using GPS technology.
On top of this, the iPad Brochure App enables potential customers to experience more of the C-Class Coupé design, performance and technology.
"We live in a culture that's almost always on-line, and is used to rich media experiences, and our new iPad Brochure app really brings the C-Class Coupé to life", stated David George, Marketing Director Mercedes-Benz Cars.
"Rather than having to wait for a brochure to be delivered, or read a pdf of a paper product, the new app is instant, and it shows the vehicles' features and functions in attention-grabbing ways," George added.
Much to explore
According to Mercedes-Benz UK, each section of the new app has different topics to discover. These include:
Design - This features the information on the panoramic sunroof, the ability to compare Model lines, and the interactive Configurator.
Technology - This looks at in-car Multimedia, and state of the art safety features, including Driving Assistance Package, and a demonstration of the Intelligent Light System.
Performance - This allows customers to explore the engine options available on the C-Class Coupé, as well as information on systems - such as Dynamic Handling Package. This section also features an in depth look at the efficiency technology that's standard on every car.
On top of those three, the section 'Contact and pricing' includes all the pricing information, technical tables, standard and optional specification tables. With the 'Retailer Locator', users can either use GPS to determine closest retailer to current location or use a typed in address.
So if you are thinking of buying a new Mercedes, or are simply keen to find out more about these great cars, the iPad app is a great gadget to check out.
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