Drivers are being urged to take measures to drive more efficiently in an effort to offset an increase in fuel costs this year.
The call was made by driver-based road safety organisation GEM Motoring Assist, after the Chancellor's recent Budget announcement.
Chancellor George Osborne revealed that from August this year fuels costs will increase by 3.02p a litre.
Commenting on the news David Williams MBE, CEO of GEM Motoring Assist said, "Despite constant pressure from motoring groups and businesses nationwide during recent months, it is now confirmed that the Government will be going ahead with its plans which will no doubt spark serious repercussions.
"We know that this will have a huge affect on all UK motorists and often leads to drivers cutting corners in other areas which can become a serious road safety issue. We believe there are simple, yet effective, steps motorists can take to ensure the fuel they pay for goes as far as possible."
GEM outlines several ways that British drivers can reduce the amount of fuel they use on journeys.
This includes drivers cutting back on short journeys under a mile by using alternative methods of transport. It argues that if drivers walked or cycled for two or three journeys a week they would make substantial savings over the year.
GEM also highlighted other simple changes that drivers can make including checking tyre pressure on a regular basis, removing additional weight from the car's interior and exterior and reducing average speed.
The safety organisation says that if drivers are making journeys with just one tyre deflated by 20 per cent, they can expect their fuel consumption to rise by five per cent.
It also adds that most cars run at their most efficient around 60 mph. Every five mph above this speed reduces fuel economy by 6% according to GEM.
