Sergio Pininfarina concept for Geneva | Concept - Car News Mar 2012

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12:33 Monday 04 Mar 2013

Pininfarina will use the forthcoming Geneva Motor Show to display a tribute to its former chairman, Sergio Pininfarina, who died in July last year.

Pininfarina announced that it would be building a concept to honour the legendary designer last month; however, this is the first time we've been able to see what the finished product will look like.

The concept, named Sergio, "renews the spirit of the extraordinary achievements born from Sergio Pininfarina's pencil, translating it into a modern vision in the name of exclusivity, innovation and passion," Pininfarina claims.

Over the forty years Sergio spent running Pininfarina, he was responsible for some of the most beautiful and iconic cars of all time.

Click here to read our tribute to the man who was named the 'King of Design' by the international press and take a look at some of the greatest designs in motoring history.

 


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