MINI make creative use of space | Advice - Car News Aug 2011

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09:13 Thursday 15 Mar 2012

To celebrate 10 years since the first BMW-built MINI rolled off the Oxford production line, the manufacturer has come up with a space-themed celebration giving owners the chance to win a trip of a lifetime.

Neil Armstrong was the first person to walk on the moon, Alan Shepard the first to play golf on it, but could you be the first to drive your MINI on the lunar surface?

Not literally obviously - that would be silly - but through a virtual space world called 'MINI Lunatics' which the manufacturer has created on its website. MINI owners can log onto www.mini.co.uk/lunatics and enter their car's mileage, which will then be used to blast their MINI into virtual deep space to dock with the MINI space station.

The MINI space station contains randomly hidden prizes which lucky customers can claim upon docking, and users who can find the seven hidden words placed around the website are in with a shout of the top prize - a holiday for four to NASA's Kennedy Space Centre in Cape Canaveral, Florida. The prize draw is entered by clicking on the moon.

The moon is also the key to winning some limited edition MINI memorabilia, as drivers who have driven at least 252,000 miles - the distance from the earth to the moon - can register their MINI's details to enter another draw.

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