Boom time for Audi sales | Industry - Car News Dec 2016

INDUSTRY

15:37 Thursday 15 Dec 2016

There’s plenty of Christmas cheer at Audi headquarters after new figures showed a sharp increase in demand for the brand’s products.

Audi’s global sales grew 4.3% in November compared to the same month last year, with 154,050 units sold.

The European market grew by an impressive 9.5%, while UK sales were up by almost twice that figure at 18%.  With other European markets also achieving double-digit growth, as well as sales increases in North America (up 3.6%) and Asia-Pacific (up 0.8%) a dramatic plunge in the Russian market in November (down 32.1%) was more than absorbed.

The launch of new models has been credited with Audi’s strong 2016 performance, with the brand’s sales and marketing chief Dietmar Voggenreiter saying, “Despite numerous political and economic uncertainties, we managed to increase sales substantially in all our large European markets. The launch of the new Audi Q2 in Europe further underpins this development. The compact SUV will be an important sales driver in the region in future, as already demonstrated by current orders.”

Another recently introduced model to provide a sales boost is the new A5 range. The A5 Couple has been in particular demand since launch, with 1,130 units sold last month in Europe alone.

 

Carfinance247 banner


Click here to sign up for our monthly newsletter



Popular news stories

 
Hubcap animal sculptures
The new Porsche 911 GT3 RS unveiled
Audi R8 prices revealed   The new Lotus Evora 400

Hubcap animal sculptures

 

Reid: TopGear like a war

 

Audi R8 prices revealed

 

The new Lotus Evora 400


Comments
Advanced Search
INDUSTRY
MG GS, the SUV unveiled at this year’s London Motor Show, is their fastest-selling model to date.
INDUSTRY
Figures published today reveal that domestic car production reached a 17-year high in 2016.
INDUSTRY
Jaguar Land Rover celebrate new figures cementing their position as the UK’s largest manufacturer.
NEW RELEASE
Isuzu have begun taking orders for the updated D-Max, which arrives in the UK in the Spring.
CAR TALK
Motorsport fans have the opportunity to drive home a unique piece of F1 memorabilia.
MOTORING ISSUES
Tougher jail sentences for drivers who kill or cause injury are supported by the majority.