Motor industry body the Society of Motor Manufacturers and Traders has released new figures that suggest tastes in new car colours may be changing.
While white made it four years in-a-row as the top choice for new car buyers, the overall number of new cars chosen in white fell by 2.1%. This is the first downturn for the colour in over a decade. A total of 552,329 new cars were sold finished in white during 2016, but with black enjoying its strongest year since 2007 this next 12 months could see that top spot change hands. With black accounting for 542,862 new cars in 2016, over 20% of the UK market, it suggests more and more new car buyers are turning to the dark side.
On a brighter note, yellow has ended its three-year absence from the top 10, with 12,432 cars registered. That figure means new car sales of yellow cars has doubled in the last five years. Bright colours seem to be in the ascendancy, with pink enjoying an 82.7% growth in demand, and sales of new cars with turquoise paint increasing fourfold.
Conversely, brown’s popularity suffered a stark decline in 2016. Not so long ago brown was hailed as an up-and-coming choice of hue for new cars, but last year sales plummeted by over 40%, a fall from grace which sees the colour barely clinging to its top ten spot.
The top ten in full reads white (20.51% of UK car sales in 2016), black (20.16%), grey (17.29%), blue (15.38%), red (11.28%), silver (10.15%), green (1.03%), orange (0.65%), brown (0.57%), and yellow (0.46%).
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